About Us

We believe that even if you don’t want to sell your company today, it becomes stronger when you run it as if it had to be highly sellable.

That’s why we are building the first methodology for increasing company value and growth in the age of AI.

Our mission is to teach Czech and Slovak B2B entrepreneurs how to create company value, build stronger revenue systems, and sell better — so our companies can compete with the top 1% in the world.

Free Revenue & Value Audit

Meet Our Coaches

Ing. Bc. Petr Zelenka

FOUNDER & CEO

Petr’s journey led from breakdancing, failed startups and burnout to financial retirement at 34. Mentored by 320+ global business leaders since age 22, Petr scaled a startup with 110% annual growth (3 years in a row) and launch 4 commercially successful products across the EU and USA.

Petr coached 450+ business teams in 16 countries, from high-growth startups to giants like T‑Mobile, AXA, Merck, ABB, Uber and IKEA. As a Google Launchpad speaker and TechStars Mentor, he’s guided founders in sales, GTM and leadership, driving $80M+ in value growth of clients.

His ability to connect GTM, org psychology, B2B sales, and leadership into practical systems is why PwC accepted him to become an ext. partner (JBR). A certified Revenue Architect at Winning By Design, went through negotiation program by Harvard Business School.

Why B2B founders, CEOs and sales leaders choose Petr

Proven Results: Clients achieved $80M+ in revenue growth.
Holistic Expertise: Combines the latest tactics across sales, leadership, and org psychology into practical frameworks.
Future-Ready Strategies: Deep insights into AI and business trends ensure lasting relevance.
Unique Playbooks: 300+ actionable systems founders can implement immediately.

If you’re ready to grow your business and unlock your full potential, Petr Zelenka will help you get there.

Ing. at Ing. Eva Krotilová

CO-FOUNDER & COO

Eva Krotilová is a successful entrepreneur who is now helping founders scale — through her deep expertise in growth strategy, revenue operations, AI automation and leadership.

Eva has trained and coached 4,5K+ business leaders and founders on 4 continents through programs like Google Launchpad, etc.

Her strategies have unlocked agility, improved operational efficiency, and driven +68 NPS. At HomeCredit and Philip Morris, she guided teams to tremendous results while changing ways of working for lasting cultural transformation. She increased sales conversions by 98% and market share by 6x.

At Arthur D. Little (business & tech strategy), she crafted and delivered growth strategies for Europe’s leading scale-ups, transforming sales performance and customer experience.

Eva also worked with global corporations like Google, Veritas, Cushman & Wakefield, Philips, ABB and Alliant USA.

Why B2B founders, CEOs and sales leaders choose Eva

Proven Results: Helped global firms drive measurable growth, 6x market share and unlock agility at scale.
Unique Expertise: Combines business development, revenue operations, culture design and customer experience into actionable strategies.
Global Mentor: A trusted advisor to 4,5K+ founders and leaders through Google Launchpad and global programs.
Sustainable Transformation: Embeds cultural shifts, systems in revenue operations and builds resilient teams.

If you’re ready to unlock growth and scale with confidence, Eva Krotilová is the coach you need.